Outbound Flow
Outbound works when targeting and messaging are strong.
1. Targeting
System layer
- Defined ICP
- High-fit account list
2. Channels
System layer
- ABM
- Outbound Email
- LinkedIn Outreach
- Cold Calling
3. Execution
System layer
- Personalized messaging
- Sequenced outreach
- Multi-touch engagement
4. Output
System layer
- Conversations
- Meetings
- Qualified pipeline